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Leon Altman
 
BIO

Leon Altman is a marketing consultant, Internet publisher, and copywriter with over 25 years of experience. He started as a copywriter and creative supervisor at some of the top ad agencies in the world, including Wunderman, Young & Rubicam, BBDO, DDB/Needham and Saatchi., His work for agency clients such as Time Magazine, General Foods, Apple, Coldwell Banker,and Union Bank won numerous ad industry creative awards including Clios, Addys, Beldings, and Nations Business Advertising.

After leaving ad agencies he became the marketing director for Buyside Magazine. Working with the founder, he helped grow it to a top magazine in the institutional investing industry within a few years, enabling the founder to sell the publication for millions and start a winery in Sonoma, CA.

Clients Leon has worked with as an independent marketing consultant have achieved noteworthy results. For example his work for IBM is detailed in Integrated Direct Marketing, a marketing textbook.

For the past 13 years he has worked extensively in digital marketing, helping corporations, internet companies, entrepreneurs and professionals leverage the Internet to boost their business. His work has enabled numerous companies acquire more customers and make more money from the web, including:
theStreet.com
quote.com
alibris.com
ishares.com
Growth Report
Investorplace
Anaheim Angels baseball team
El Torito Restaurants
Ameriprise
Glaxo Smith Kline
Novartis
Pfizer
Wyeth
Plus numerous enterpreneurs and financial advisors,
medical professionals, attorneys and consultants

He has written over 70 columns on Internet marketing for horsesmouth.com, a premier website for advisors. He has also created his own successful online financial newsletters, healthcare websites, and affiliate marketing websites.

Leon has developed special web strategies, such as powerful opt-in pages combined with provocative articles to ignite lead generation campaigns. His Local Search Blueprint enables professional services and small businesses with modest budgets to dominate their market using local pay-per-click advertising in Google, Yahoo, and MSN. Some of his unique marketing strategies and insights are detailed in his blog. WWW.Altmanblog.com

Leon has a B.A. from Binghamton University and an M.A. from Queens College. He lives in New York City, where it’s difficult to lower one’s golf handicap, but he keeps trying.

 

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